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s.m.a.r.t digital marketing

Social media optimization

SMO (Social Media Management) Doing Interesting And Relevant Things To Attract, To Share, To Like And To Comment On

In the world of internet, there has been a shift towards user-generated information wherein individuals listen more to people than to the traditional sources. Marketing is not about the products and services that you make, but it is a medium wherein you portray your brand and products. Technooyster one of the best website design company in Pune uses this innovative and cost effective tool that can help to perfectly captivate your targeted audience and thereby build upon lasting relationships.

Our Modus Operandi
Promoting Yourself To A Wider Audience

Social media: a wonderful platform that offers an open and two way communications. It is the only marketing channel which gives you an opportunity to get to know your audience and engage them in something which they love the most. Technooyster provides social media optimization services which helps you to build a lasting relationship with both your target customers as well as the influencers who actually talk to these target audience.
As it is an organic marketing channel it requires diligence, consistency and time. As experts in social media management we have been helping our clients gain from the various aspects of social media right from content promotion to reputation management.

Social media is a complex and fragmented channel due to the existence of different networks. We help to simplify the entire process and help you to focus on what actually matters which is getting to know the audience.

Helping You To Listen And Grow

The best possible way to contribute to a conversation is to completely understand what people are asking. It is very important to listen as everything starts with listening. Technooyster’s social media experts keep an eye on conversations which includes knowledge about the following:

  • Your brand
  • Things that interest your audience

As part of our service we help to identify what exactly your prospects are searching for and talking about. We can, also report to you on the conversations that are taking place.

Starting Conversations And Help You Stand Out

Content is the King and conversation is considered to be the queen. Armed with the crucial insight, we help to involve your brand in conversations. The conversations depend to a great extent on what is your objective? Do you want to react to questions? Are you on a look out to promote latest articles? Do you want to host Q&A sessions? Whatever is your objective we are there to achieve them all for you. We represent your brand on social network and have a thorough knowledge of what your website visitors are actually seeking. This enables us to promote your products and services in the best way possible and thereby help you have a competitive edge. We include the following activities:

  • Initiate long-term multi-channel nurturing
  • Design campaigns with the help of a clear and transparent process and well-defined brand communications guidance
    • Blog posts
    • Videos
    • Infographics

As part of our service we help to identify what exactly your prospects are searching for and talking about. We can, also report to you on the conversations that are taking place.
The above aspects help to attract your target audience and also encourage content sharing which finally leads to prospective conversion.
When a social media strategy is backed by a great content it tends to become more powerful. If you do not have one, we can provide a great content that can see your brand on top.

Evolving Customized Strategies To Attract Target Audience

We treat each client as unique and develop the social media strategy for you in accordance to your needs and requirements. Each company’s target audience is different and once we have a thorough knowledge of your audience’s tastes and preference we design and customize the strategy to perfectly fit with your target audience’s social media behavior. This includes:

  • Social advertising
  • Content promotion
  • Competitions
  • Customer service
  • Twitter Chats
  • Campaign management

Social Media Management For Brand Success

As far as social media platforms are concerned Paid advertising is now an integral part of any social media strategy. This enables you to effectively target specific areas of your audience. At Technooyster we have a proficient and dedicated team of social media and PPC experts. Together they ensure that the paid social advertising perfectly complements your wider and far reaching, organic social activities.

To optimize your company’s brand, we resort to delivering end-to-end strategy which is perfectly supported by executed activity and analysis. This helps to increase your user base and also maximizes customer loyalty.

Our qualified account and project managers are knowledgeable and completely abreast with latest and sophisticated tools and technologies which help to:

  • Organize the setup
  • Maintenance of required social network accounts, forums and automated workflows
  • Identify suitable new opportunities to help you remain ahead of your competitors
  • Integrate social activities that help to increase your website’s efficiency and also improve user experience

Our expertise and insight ensure that no stone is left unturned and all aspects related to social media are implemented properly which will help to achieve your goals and also avoid any discrepancies.

Social Media Consultancy For Better Communication

As the best social media consultants we feel that it is very important to communicate with your audience through their preferred social channels that helps to achieve targeted interaction and engagement. Our aim is to use social media to foster meaningful and productive relationships. We have many years of experience in creating and implementing practical, creative, effective and innovative social media plans and campaigns that can benefit our clients to a great extent. Our key focus is to deliver long term social media success. We specialize in the management and setting of the following:

  • Listening posts
  • Content Creation
  • Press Liaison

Be it an established company or an emerging one we design our strategies more comprehensively and aim at providing a holistic cross channel experience. By co-coordinating all our activities across the most effective and best online platform we ensure our clients online success.

Strategies To Maximize Your Benefits

Our team works closely with key stakeholders to maximize your business benefits by finding out the most effective ways to leverage chosen spaces. These findings enable us to create a detailed and comprehensive social media strategy which can be implemented to optimize benefits. We undertake the following to help you achieve your goals and maximize profits:

  • Identifying target audiences
  • Finding the most favored social networks of the target customers
  • Social Media Audits
  • Analysis of Competitors
  • Research of Influencers
  • Market Studies

The above aspects help us to benchmark the current performance of your website and also provide a more comprehensive reasoning with regards to all strategic decisions.

Reporting And Analysis For Better Performance

We filter through all the conversation and find the most important ones to ensure that you are providing the relevant and correct information to only interested prospects. The following are included to improve your website’s performance:

  • Monitor your chosen channels
  • Identify opportunities, trends and underlying sentiment
  • Analyze your social data and present a clear overview of performance
  • Discover short- and long-term patterns
  • Provide more focus which will help your brand to move forward and align all activities with business KPIs

Thus we help you to take advantage of the measurable nature of social media which is important for continuous assessment and improvement.

Technooyster SMO Advantage

Make the right choice by choosing us as your partners in growth. Why us? Well you can avail the following benefits:

  • Dedicated team with an interesting portfolio of successful, effective and innovative campaigns
  • Specialized services in all major social networking services like Twitter, YouTube, Facebook, etc.
  • Technological expertise in implementing workflows, automation and all social media management services
  • Extensive and professional knowledge of all aspects of SMO which includes
    • Profile set-up
    • Management
    • Strategy and engagement and strategy, as well
    • Social Media Reviews

We are of the opinion that a brand is worthless if it does not connect to the right target at the right time in a relevant way. Call and fix up an appointment with our experts who can give your brand the perfect makeover and facelift making it the most sought after one.

Let’s Discuss your Project Now